Providing the screen printing industry with quality information and resources.

How to Make a Good Profit Printing Caps

multi cap pressmulti cap pressScreen-printed caps are one of the highest volume apparel items sold. They also are one of the most profitable. Ironically, while most screen printers print lots of shirts, few compete for cap business because they don’t understand what it takes to be profitable in the headwear game. Successful garment printing starts with an understanding of what is unique about the item to be printed. Cap printing is actually easy for those who have mastered its special requirements.

Maintaining Cap Printing Equipment

cap presscap pressTo print top quality images and be as productive as possible, our equipment has to be in peak form. Cap printing equipment has special requirements

I print caps, and the first maintenance items I look at are the screen and squeegee. The condition of these two items will decline faster than other aspects of cap printing equipment that I also monitor. Some of these other aspects will surprise anyone who prints, regardless of whether you print caps, shirts, sweats, signs or other items, but first let’s look at cap screens and squeegees.

Screen

Cap screens are different from shirt screens, because one side must be a thin bar to print the image close to the bill of the cap. The image might be as close as 1/16” to the inside of the thin bar rather than out in the center of the screen like a T-shirt screen.

Cap Trouble Shooting Guide

CapCapThere are problems associated with decorating caps that are not experienced with shirts. Solve these problems, and the decorator has an opportunity to increase sales, and profit margins.

Here are some key solutions when selecting caps, decorating, and then selling the product of your work. There are so many options during each of these three phases, or should we say opportunities to make mistakes? The 10 solutions below will point you in the right direction.

Selecting Caps

Drying and Curing Inks Equipment and Procedure

silk screen inksilk screen ink

Plastisol, water based, solvent based and UV inks each are dried or cured by different equipment and methods.

Plastisol inks are cured and not dried. There is no water in plastisol inks. Plastisol inks can be the PVC inks (plastic) sold for years, or the new non-phthalate inks. The curing procedure is the same. Non-phthalate inks simply include a different dispersing agent for the pigment, one considered safer for infants who put their mouths on images.

A Great Screen Saves Money

Screen FrameScreen Frame

The screen is one of the most important pieces of equipment a shop owns. The screen determines profitability and quality more that most people realize.

Do you wipe the bottoms of screens while printing? Are ink deposits heavier than you would like? Do you have problems keeping colors butt registered while printing? These and other problems normally come from low tension screens.

How to Make Money with a Screen Printing Business

textile profit: profit imagetextile profit: Making money is simple. To make money, we need to know the numbers, and then make choices.

The first set of numbers to know are profit margin per piece, pieces per hour, and overhead. The relationship between these three numbers determines the profit or loss on an individual sale.

Profit margin per piece for the purpose of making money is defined as the difference between selling price and cost of the item being sold. A decorated shirt sold for $8 that costs $2 to buy has a profit per piece of $6. The costs of labor, overhead, ink, thread and such will be included later as part of overhead.

Quick and Easy Market Risk Analysis

Risk-AnalysisRisk-Analysis

Risk analysis is a project selection model that helps us in the decision making
process by describing ambiguity. To illustrate an application in which a risk
analysis can be used I will address a simplified hypothetical situation in
which a company is looking to involve themselves in one of two markets.

Locate the Market for Screen Printing Caps

screen print capscreen print cap

Surveys indicate that caps are the 2nd or 3rd largest selling item after shirts.  Caps
can be an opportunity to increase your screen printing sales and profits
.

Securing Your Screen Printing Financial Future

FinanceFinanceFrequently in the newspaper an article appears about employee theft. Small businesses are the most vulnerable. A larger risk is loss from well-intended, innocent error.

How important is this subject? Prepare to be shocked. Start by asking your employees, delivery personnel, friends and family how much out of each $1 of revenue at America’s most successful companies is profit. Out of each dollar of revenue how much is profit at UPS, Wal-Mart, Macy’s, Citibank, GM and others?

Basic Training for Success

What Every Screen Printer Must Know


By Roger L. Jennings

The basic training is a comprehensive training program for every screen printer.
Here we address all of the major areas of concern when running a screen printing
business. We are continually adding to this resource so if you have anything
you would like us to cover just let
us know
.

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